Beauty Bar 24K Gold Face Perfecction BEAURA Review

March 1, 2015

I received a lot of questions about the  Beauty Bar 24K Gold Face Perfection BEAURA that was featured in this post, so I made sure my review was up asap!  When I first heard about this tool many years ago, I laughed off the idea as it sounded very gimmicky to me. Surprisingly it quickly became a top selling beauty tool across Asia.  It wasn’t until I came across an interview with one of my favorite celebrities who is in her 40s but still looks like in her 20s without the frozen face, and she swears by this product. So the next thing you knew, I placed an order for this (the newer version) immediately.


I have been using it for several months and I absolutely cannot live without it! It actually went missing in my house for a week and I was paranoid! This brand currently sells two versions of this. The original version has a bar head, and the new version has the circular head.  I chose the latter as it is more suitable for massaging around the whole face including the eye areas and the forehead.


What does it do

It is a face  massaging tool that is plated in 24K gold that releases gold ions and provides micro-vibration for up to 6000 a minute which provides enough stimulation to the facial muscles for skin-tightening and lifting-contour effects. It also claims to provide skin whitening and anti-aging benefits but I cannot attest this based on my skin condition.

My experience

I am using this tool solely for face lifting purposes, and it really works as per my expectations. I normally wake up with a puffy face that appears much rounder than in the evening, so I use this bar to massage my cheeks along the jaw lines in an upward motion for about 5 minutes in the morning. It completely takes away the water retention, and makes my face contour appear much more defined. With this tool, the longer you use it, the better the results you will see. If I want my face to appear extra slimmer with a more lifted (the V shape) effect, then it’s achievable if I use this tool for about 10 to 15 minutes. I also find this helps to minimize the appearance nasolabial folds (may work for other deep creases) by pressing the beauty bar against it for about several minutes. What I love about this tool is that it’s extremely portable and easy to use, as it’s about the size of a highlight concealer pen so I can carry it with me all the time. Being a mum I have very little “own time”, so I really appreciate the fact that I can multi-task while using this tool.  And it does not require special gels to be used underneath and can even be used over makeup.

If I have to pick on one flaw, it would be that it does not allow you to adjust the intensity of the vibration. Therefore I cannot use this on my eye lid to de-puff as the vibration is just way too strong for the eyes, but it’s not a problem to be used around the outer corners of the eyes for me.

How I use it

Hold the tool at the bottom to get the maximum vibration, as the vibration will be reduced if you are holding it too close to the massage head. I normally use it after applying the moisturizer and before makeup. For optimum and fast results, I always incorporate a face firming lotion/cream into my skincare routine before the massage such as my current favorite The Chanel LE LIFT or the cult favorite Clarins Shaping Facial Lift Total V Conturing Serum.

Bottom Line

A must have if you fall into the following categories:

– suffers from water retention and puffiness in the face like me

– starts to show initial signs of face sagging, and formation of jowl!

– wants to look more photogenic

I bought my Beauty Bar 24K Gold here, and a similar version by LANCER is available at Nordstrom here.

Update to include more information about the tool

– The product is made in Japan, and beware of the fake ones on some sites.

– It requires 1 AA Battery, and it lasts about 3 months for daily use.

–  not rechargeable (no power charger)

– waterproof


{ 10 comments… read them below or add one }

CC March 1, 2015 at 7:15 pm

Thanks for sharing a review of Beauty Bar 24K Gold Face Perfecction BEAURA! Please share what type of power charger or battery is used for the device. The eCommerce site does not specify! Appreciate your guidance!


Reika March 2, 2015 at 11:45 am

Hi I have updated my post to include more information about the product (at the bottom) including the answers for your questions. Thanks.


Jeslynj March 2, 2015 at 2:55 am

Sounds like a must-have item to me! I was curious about this item. Thanks for the review.


Hawa March 2, 2015 at 4:26 pm

Thanks for the review dear! It’s so lovely to read reviews on these ‘niche’ beauty products,I’m just not so sure,I would rather get a facial done,haha and I’m just too lazy to use it everyday,but glad to hear you’re enjoying it 😀


Izabela February 24, 2016 at 8:07 am

Hi Reika:) Nice review! Could you please tell me where can I buy this tool in Europe? Because I don’t want to pay duties… I need this device badly 🙂


Joyee January 29, 2017 at 1:28 am

Hi, how do I identify the genuine beauty bar Beaura. Even some website is selling the beauty bar Beaura at different price.



Reika January 29, 2017 at 4:29 am

Hi Joyee, I think it’s best to purchase from reputable sites. Also if the price is noticeably different to the suggested retail price, then it could be a fake one.


Anna retry April 4, 2017 at 4:47 am

How much is the price for beauty bar? The original one


Julie April 19, 2017 at 1:29 am

I just received the bar and I have a question. Can I use the bar above my lip?


Reika April 19, 2017 at 11:06 am

I think so if you don’t have braces.


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